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Carnival
jumped in on the Ice Bucket Challenge to raise awareness for ALS by
making a pledge - and the challenge swept through the entire Carnival
fleet! Watch as all the fun-makers, from the…
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A three-minute YouTube video of Carnival’s IceBucketChallenge can be viewed at
MIAMI (August 15, 2014)
– Leave it to Carnival Cruise Lines to take the #IceBucketChallenge to another level!
The
world’s most popular cruise line enlisted all 24 of its “Fun Ships,” as
well as President and CEO Gerry Cahill, to participate in the
#IceBucketChallenge, designed to
raise much-needed awareness and funds for amyotrophic
lateral sclerosis (ALS), also known as Lou Gehrig’s Disease. Carnival
is also making a $100,000 donation to the ALS Association.
The
way the #IceBucketChallenge works is simple: participants are
encouraged to pour a bucket of ice water over their head and then
challenge others to do
the same or make a donation to fight ALS within 24 hours.
Carnival’s
newest ship, Carnival Breeze, was the first ship to rise to the
challenge with Cruise Director Matt Mitcham throwing down the gauntlet
by dumping
the entire contents of the 150-gallon PowerDrencher tipping bucket and
then challenging the line’s other 23 ships to take up the cause.
Team
members from the 23 ships – which are sailing in regions spanning the
Caribbean, Alaska, the West Coast and Australia – were up to the task,
with shipboard
personnel undergoing their own below-freezing drenching to support ALS
research, treatment and education efforts.
The
#IceBucketChallenge was then extended to Senior Cruise Director and
Brand Ambassador John Heald who is sailing, appropriately enough, in the
icy waters
of Alaska on the Carnival Miracle.
Fresh
from his drenching, Heald then challenged President and CEO Gerry
Cahill who, surrounded by dozens of the company’s employees, underwent
his own frigid
encounter at the company’s Miami headquarters.
A three-minute video of Carnival’s #IceBucketChallenge can be viewed
here.
And
just to keep the momentum going, Cahill challenged popular comedian and
TV personality George Lopez – the line’s “curator of comedy” who helped
create
the fleetwide Punchliner Comedy Clubs – along with Food Network star
Guy Fieri whose namesake Guy’s Burger Joints are on several ships and DJ
IRIE, the line’s official DJ whose Spin’Iversity trains Carnival DJs
fleetwide. All three gentlemen gladly accepted
the challenge!
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About Carnival Cruise Lines
Carnival, a unit of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), is "The World's Most Popular Cruise Line®" with 24 ships operating three- to 23-day voyages to The Bahamas, Caribbean, Mexican Riviera, Alaska, Hawaii, Canada, New England, Australia, New Zealand, the Pacific Islands and Tahiti. The company’s 25th ship, the 135,000-ton Carnival Vista, is scheduled to enter service in 2016.
Carnival, a unit of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), is "The World's Most Popular Cruise Line®" with 24 ships operating three- to 23-day voyages to The Bahamas, Caribbean, Mexican Riviera, Alaska, Hawaii, Canada, New England, Australia, New Zealand, the Pacific Islands and Tahiti. The company’s 25th ship, the 135,000-ton Carnival Vista, is scheduled to enter service in 2016.
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