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Wednesday, June 17, 2015

Cunard launches celebratory cocktail on World Gin Day

(News Release)



As gin lovers around the world gathered to celebrate World Gin Day (Saturday 13 June), Cunard continues to celebrate its 175th anniversary in style by unveiling a brand new gin-based cocktail inspired by the company’s iconic Transatlantic Crossing.

The new cocktail features Liverpool Gin, as the acclaimed, premium organic spirit makes its debut on board Cunard’s fleet of three Queens, flagship Queen Mary 2, Queen Victoria and Queen Elizabeth.
Liverpudlian bartender Joe Wild


Devised by award winning Liverpudlian bartender, Joe Wild, the new cocktail A Transatlantic Love Affair takes inspiration from Cunard's spiritual home, Liverpool and the role the company has always played in connecting both sides of the Atlantic - a role that Cunard proudly continues today, offering the only scheduled Transatlantic Crossing on Queen Mary 2.

The 27-year-old who works at one of Liverpool’s most exclusive bars, 81 LTD, explained his inspiration behind his choice of ingredients and his delight at being chosen to create this special cocktail during Cunard’s 175th anniversary year:  
“As soon as I was asked I knew immediately that Cunard, and Liverpool’s rich history would dictate the ingredients for this very special cocktail. From the lime, inspired by Lime Street Station in Liverpool to the Bourbon mist, which perfumes the drink so guests can literally smell America on the horizon.”

“Being able to use locally sourced ingredient like Liverpool Gin, simply consolidates the flavours and creates a truly unmistakable drink that guests will be able to enjoy during this very special year and beyond. In short, it’s absolutely delicious!”

Liverpool Gin is a premium organic product made from scratch using only pure certified organic botanicals, producing a highly distinctive, aromatic drink. As well as a key ingredient in the anniversary cocktail, the spirit will also be available to enjoy in its own right on board the Cunard fleet.

On Saturday 4th July Liverpool will once again provide the perfect backdrop for Cunard celebrations as Queen Mary 2 will set sail for New York from the banks of the Mersey, re-enacting the very first ever Transatlantic Crossing as guests enjoy the new premium cocktail.

“As we continue to celebrate this milestone anniversary, we seek new ways to enhance our guest experience," said Richard Meadows, president, Cunard North America. "We are very excited about this truly special cocktail, and the special meaning it holds.”

Guests travelling with Cunard will be able to enjoy their very own Transatlantic Love Affair cocktail and Liverpool Gin in the impressive observational cocktail bar, the Commodore Club. This unique venue on board each Cunard Queen offers spectacular panoramic forward views and a sophisticated ambience as guests gather to enjoy pre-dinner cocktails, canap├ęs and live piano music every evening.

The Transatlantic Love Affair will be available on board Queen Mary 2 from Saturday 4 July, on board Queen Elizabeth on 14 July and Queen Victoria from 19 July.

For more information about Queen Mary 2, Queen Victoria and Queen Elizabeth or to book a voyage, contact your Travel Consultant, call Cunard toll free at 1-800-728-6273 or visit www.cunard.com.
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About Queen Mary 2
Christened by Her Majesty The Queen in 2004, Cunard Line’s flagship Queen Mary 2 defines luxury travel for the 21st Century and continues an almost 175-year legacy of transatlantic travel. Queen Mary 2 achieved her 200th Transatlantic Crossing in July 2013. Famous names who have experienced this iconic voyage since 2004 include President George H.W. Bush, Desmond Tutu, James Taylor, Wes Anderson, Tilda Swinton, George Takei, Kim Novak, Uma Thurman, Richard Dreyfuss, John Cleese and Angela Bassett.


About Cunard
Cunard, operator of the luxury ocean liners Queen Mary 2, Queen Victoria and Queen Elizabeth, has long been synonymous with the quest for new discoveries and the epitome of British refinement since the company's first paddle-wheeled steamer, Britannia, crossed the Atlantic in 1840. Cunard voyages bring together like-minded travellers who seek a civilised adventure and relish the Cunard hallmarks of impeccable White Star Service, gourmet dining and world-class entertainment. Today, Cunard offers the only regularly scheduled Transatlantic liner service and continues the legacy of world cruising which it began in 1922.

World’s Leading Cruise Lines
Cunard is a proud member of World's Leading Cruise Lines. Our exclusive alliance also includes Carnival Cruise Lines, Holland America Line, Princess Cruises, Costa Cruises and Seabourn. Sharing a passion to please each guest and a commitment to quality and value, World’s Leading Cruise Lines inspires people to discover their best vacation experience. Together, we offer a variety of exciting and enriching cruise vacations to the world's most desirable destinations. Visit us at www.worldsleadingcruiselines.com.


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