Princess Cruises Offers Sought-After Zumba® Classes Fleetwide
Exhilarating Fitness-Party Workouts Have Passengers Shaking Their Hips While Getting Fit
SANTA CLARITA, Calif. (May 31, 2011) – Zumba® Fitness, the exhilarating dance-fitness program that blends red-hot international music and contagious choreography, is rolling out to the entire Princess Cruises fleet. Since December, passengers on many Princess ships have been joining in the hip-shaking fun with complimentary classes taught by licensed Zumba instructors. The classes quickly became among the most popular activities on board, and now additional staff members will complete the official training to become licensed Zumba instructors as the program expands fleetwide.
On land, there are more than 110,000 Zumba classes held in gyms, fitness studios and even nightclubs, attracting millions of enthusiasts around the world. At sea, Princess ships offer the complimentary workouts once or twice per cruise, transforming venues such as Club Fusion, the Piazza or the outside decks adjacent to Movies Under the Stars into a high-energy Zumba fitness party.
“The energetic atmosphere and popularity of Zumba classes inspired us to send our staff members for official training to become licensed Zumba instructors, so that we could offer this fun new fitness option to our passengers,” said Jan Swartz, Princess Cruises executive vice president. “As a result, our onboard Zumba classes are always packed, and consistently receive positive feedback from passengers who are happy to have the opportunity to try something they’ve been hearing about, or to continue with the program they have at home.”
Zumba classes were first introduced in December 2010 and are currently offered aboard Caribbean Princess, Dawn Princess, Diamond Princess, Emerald Princess, Grand Princess, Golden Princess, Island Princess, Ruby Princess, Sapphire Princess, Sea Princess and Star Princess. The program is expected to be available fleetwide before the end of the year.
The Zumba program is a fitness party that fuses international rhythms with exotic beats and has helped to melt the pounds and inches off 12 million Zumba enthusiasts in 125 countries. Zumba classes provide an effective total-body workout, which successfully tone and sculpt while burning fat.
Additional information about Princess Cruises is available through a professional travel agent, by calling 1-800-PRINCESS, or by visiting the company's website at www.princess.com.
# # #About Princess Cruises:
One of the best-known names in cruising, Princess Cruises is a global cruise and tour company operating a fleet of 17 modern ships renowned for their innovative design and wide array of choices in dining, entertainment and amenities, all provided in an environment of exceptional customer service. A recognized leader in worldwide cruising, Princess carries 1.3 million passengers each year to destinations around the globe ranging in length from seven to 107 days. The company is part of Carnival Corporation & plc (NYSE/LSE:CCL; NYSE:CUK).
Princess Cruises is a proud member of World's Leading Cruise Lines. Our exclusive alliance also includes Carnival Cruise Lines, Holland America, Cunard Line, Costa Cruises and Seabourn. Sharing a passion to please each guest and a commitment to quality and value, World’s Leading Cruise Lines inspires people to discover their best vacation experience. Together, we offer a variety of exciting and enriching cruise vacations to the world's most desirable destinations. Visit us at www.worldsleadingcruiselines.com.
About Zumba Fitness, LLC
Zumba Fitness is the largest dance-fitness company in the world known for the Zumba® program, a blend of contagious and easy-to-follow choreographies set to upbeat international rhythms. Coined the “fitness-party," Zumba® classes provide an effective total-body workout, which tone and sculpt while burning fat. In 2011, Zumba Fitness celebrates 10 years of changing lives as more than 12 million devotees attend weekly Zumba classes across 125 countries in 110,000 locations. In addition to the original Zumba program, there are now four specialty programs: the Zumba Gold® program, a modified version for active older adults; the Zumba® Toning program featuring lightweight, maraca-like Zumba® Toning Sticks; the Aqua Zumba® program, the ultimate “pool party” workout; and the Zumbatomic® program, kid-friendly Zumba routines. For at-home fitness, the brand offers the Zumba® Fitness Total Body Transformation DVD Set and the cutting-edge Zumba® Fitness Exhilarate™ DVD collection; both feature original Zumba® fitness music created by Grammy award-winning producers. In 2010, the Zumba® Fitness Video Game was released on multiple platforms. The brand also offers its colorful and expressive multiseasonal Zumbawear™ collection. With every new project Zumba Fitness undertakes, the mission remains the same – to make instructors successful. For more information or to find a live class, visit zumba.com and find us on Facebook and Twitter. For approved photography, email email@example.com.